• I admire the craftsmanship

    “quality, and also get a great feeling about how well it works.” – Scott K.

  • Wicked sharp

    "A honing rod on steroids.” – Sam T.

  • Corny but cool

    “Cliff's shirts are so corny... I have no idea why I bought one.” – Mark H.

The Why

When I left my big game outfitting career and started to grow a following, hundreds of companies reached out. They were interested in buying advertising, marketing, “my influence”…. However, I quickly realized that some were unwilling to consider my feedback and ideas regarding their products, based on my years in the field.

In those cases, I have found value and joy in developing my own solutions.

- Cliff