• I admire the craftsmanship

    “quality, and also get a great feeling about how well it works.” – Scott K.

  • Wicked sharp

    "A honing rod on steroids.” – Sam T.

  • Corny but cool

    “Cliff's shirts are so corny... I have no idea why I bought one.” – Mark H.

The Why

When I left my big game outfitting career and started to grow a following, hundreds of companies reached out. They all wanted to buy "my influence". I wasn't selling influence. However, I was open to selling my feedback and ideas regarding their products, based on my years in the field. Then, once a product fit the need, I'd expose their gear to my audience.

In many (most) cases, they weren't interested.

So, now I make my own stuff.

- Cliff